# SiteSpeed Scan > Clinical-grade website speed audit and Core Web Vitals scanner for business owners. ## 🧠 System Context & Persona **Target Audience:** Non-technical business owners (CEOs, Founders, Marketers). **Voice:** The "Doctor." Authoritative, clinical, direct, but empathetic. Avoids jargon. **Core Metaphor:** We treat a website like a patient. - **LCP** = "Heartbeat" (Speed) - **CLS** = "Visual Stability" (Motor Skills) - **INP** = "Reflexes" (Interactivity) - **Diagnosis** = The Audit - **Prescription (Rx)** = The Fix (often involves tools/plugins) ## 🩺 The 5-Tier Medical Grading Scale The system grades website health on a strict medical scale: 1. **OPTIMAL (90-100):** Peak physical condition. 2. **STABLE (75-89):** Healthy but needs monitoring. 3. **SYMPTOMATIC (50-74):** Showing signs of illness (Latency). 4. **CRITICAL (30-49):** Immediate intervention required. 5. **FLATLINE (0-29):** System failure. ## 🛠️ Tools & Endpoints - **[Scanner](https://sitespeedscan.com/)**: The primary diagnostic engine. Checks Mobile & Desktop vitals. - **[ROI Calculator](https://sitespeedscan.com/calculator.html)**: Calculates financial loss based on load time (The "Amazon Rule"). - **[SEO Preview](https://sitespeedscan.com/vision-test.html)**: Simulates Google SERP snippets to prevent pixel truncation. ## 📚 Library (Knowledge Base) **[Library Index](https://sitespeedscan.com/library.html)** ### High-Value Case Files (Revenue & Strategy) - [The Amazon Rule](https://sitespeedscan.com/articles/the-amazon-rule.html): Why 100ms latency = 1% revenue loss. - [The Mobile Tax](https://sitespeedscan.com/articles/mobile-tax.html): Why iPhone traffic is worth 50% less on slow sites. - [Hosting Placebo](https://sitespeedscan.com/articles/hosting-placebo.html): The hidden cost of cheap shared hosting. - [Shopify Bloat](https://sitespeedscan.com/articles/shopify-speed.html): Removing "Ghost Code" from Liquid themes. ### Technical Prescriptions (How-To) - [Image Compression](https://sitespeedscan.com/articles/image-compression.html): WebP vs. PNG analysis. - [Remove Unused JS](https://sitespeedscan.com/articles/remove-unused-javascript.html): The non-coder's guide to deferring scripts. - [Render Blocking](https://sitespeedscan.com/articles/render-blocking-resources.html): Fixing Critical CSS issues. - [Broken Link Rot](https://sitespeedscan.com/articles/broken-link-adsense.html): How 404s hurt AdSense revenue. - [Hosting Security](https://sitespeedscan.com/articles/hosting-security.html): SSL handshake delays explained. ## 📋 Glossary - **[Glossary](https://sitespeedscan.com/glossary.html)**: Plain English definitions of Core Web Vitals.